Season 3, Episode 1
In the months leading up to the premiere of the show's thirds season – even before a specific return date was set – Bill Lawrence and the cast and writers of
Cougar Town implemented their own grassroots campaign to increase awareness for the show, doing everything from a death march of reviews, twittering their thumbs off, hosting a Paley center panel, releasing a 10 minutes spoiler reel to make sure people understood that the show's original premise is no longer in use, and even throwing up viewing parties all over the nation where fans could gather, watch the first few episodes of the show, and drink oh so much wine.
As such, this paragraph is not for you, the fan who clicked on through. You can skip down a little if you like. No, these opening paragraphs are written to appear on blog's main page, where someone randomly scrolling through other posts might see it and briefly flirt their eyes over these words. To those people, I would suggest the following. Read these inspired pleas from
Ryan McGee and
Maureen Ryan. Then visit
this post from Alan Sepinwall, whose collected a number of clips from the past two seasons to show exactly how the show shed it's old premise and became so much better for it. Then if you are still not convinced,
go visit the 10 minute reel I mentioned above. I readily admit that
Cougar Town's sense of humor is purposefully specific and a little weird, and in no way to I expect it to appeal to everybody. But if you've never seen the show, or you wrote it off based on the first few episodes (I don't blame you), you owe it to yourself to give it a real, honest-to-goodness chance, lest you miss out on something that you might enjoy as much as I and many others do.
Because as all the fans who actually watched the premiere know, it was pretty fucking great, and an excellent example of why the show needs to stick around for year to come.